Importation des produits depuis la Thaïlande : Guide complet 2024

International Freight Forwarder

Importation des produits depuis la Thaïlande : Guide complet 2024

Did you know that Thailand is one of the leading sources of quality products, especially in the apparel sector? 

Traveling regularly between France, Thailand, and Vietnam, I have discovered many advantages of importing from this dynamic country. Through this article, you can gain all the necessary information to demystify the process.

By mastering the essential steps and best practices, you are bound to increase your chances of success. 

  • The advantages of importing products from Thailand
  • The administrative procedures for importing

Why import products from Thailand?

Importing products from Thailand offers numerous advantages that can greatly benefit entrepreneurs and businesses.

Competitive cost

Thailand is known for its low production costs, which offer very competitive prices. This low cost enables businesses to maximize their profit margins while offering affordable products to their customers.

Product quality

The quality of Thai products is internationally recognized. Sectors such as apparel, electronics, and crafts are particularly known for their excellence. By choosing products from Thailand, you ensure offering your customers items that combine quality and durability.

Variety of offerings

Thailand offers a wide range of products, from clothing and accessories to food products and electronics. This diversity allows importers to find unique items that can stand out in their local markets.

Trade statistics between Thailand and France

Trade between Thailand and France has seen significant growth in recent years. In 2022, French imports from Thailand reached a record high, reinforcing Thailand's position as a key trading partner.

Jean Dupont, founder of Étoiles de Thaïlande, shares his experience:

Importing clothes from Thailand has transformed my business. The low costs and superior quality of the products quickly attracted a loyal customer base.

Similarly, Marie Lefevre, an import specialist, affirms:

Thailand offers unique opportunities thanks to its product diversity and the reliability of its suppliers.

Importing products from Thailand is a winning strategy for any business seeking to combine cost, quality, and diversity. 

What can you import from Thailand?

Thailand is a real treasure trove for importers, offering a variety of popular products that meet different market needs. Here are some of the most sought-after products:

Importing clothes from Thailand

Thai clothes are very popular for several reasons. 

Firstly, they offer excellent value for money. 

Secondly, the designs are often avant-garde and incorporate cultural elements that make them unique. 

Finally, the diversity of materials used, ranging from cotton to silk fabric, allows for catering to different market segments.

To find reliable suppliers, it is essential to attend trade fairs like the "Bangkok International Fashion Fair" or to register on B2B platforms like Alibaba and TradeKey. Verify certifications of authenticity and request samples before placing large orders.

Thai furniture

Thai furniture, often made from teak and other durable woods, combines traditional craftsmanship with modern designs. They are highly appreciated for their durability and aesthetics.

Electronic products

Thailand is a major hub for electronic manufacturing. From electronic components to finished devices, the diversity and quality of Thai electronic products are excellent.

Food products

Thai food products, notably spices, sauces, and exotic fruits, are in high demand in international markets due to their quality and authenticity.

Laura Martin, owner of "Tendance Zen," explains:

Importing furniture from Thailand allowed me to offer unique pieces to my customers. The quality and design are incomparable.

Thailand exported more than $40 billion worth of electronic products in 2022, consolidating its position among the world's leading exporters.

According to a World Bank report.

In summary, Thailand offers a diverse range of high-quality products that can meet many commercial needs. Whether you are looking to import clothes, furniture, electronics, or food, this country offers unique and lucrative opportunities. 

To maximize your chances of success, it is crucial to understand the market, select the right suppliers, and follow the best practices in importation.

Administrative procedures for importing from Thailand

Mastering the administrative procedures of import-export in Thailand will significantly increase your chances of success in trading with this country.

Licenses and authorizations

To import products from Thailand, it is essential to start by obtaining the necessary licenses and authorizations. 

In France, for example, importers must ensure they have an import license issued by the Directorate General of Customs and Indirect Taxes (DGDDI). This license varies depending on the imported products.

Customs declarations

Customs declaration is an unavoidable step. Here are the main steps:

  1. Prepare the necessary documents :
    • Commercial Invoice : Details the products, their quantity, and their value.
    • Packing List : Specifies the content of each package.
    • Certificate of Origin (CO) : Confirms that the products come from Thailand.
    • Bill of lading : Maritime or air transport document.
    • Specific certificates : For certain products, such as food or electronic products, sanitary or compliance certificates may be required.
  2. Fill out the customs declaration : Use the DELTA system in France to submit the declaration online. Ensure all information is correct to avoid delays or penalties.
  3. Payment of duties and taxes : Calculated based on the value of the imported products, these fees must be paid before the goods can be released.

Regulations to comply with

Complying with local and international regulations is essential to avoid sanctions and ensure a smooth import process. Among the main regulations:

  • Sanitary and phytosanitary regulations : Important for food and agricultural products. Ensure that products meet European standards.
  • Safety standards : For electronic products and other consumer goods, comply with CE standards to ensure safety and quality.
  • Environmental regulations : Certain goods must comply with specific standards to limit their environmental impact.

Jean-Marc Bernard, a logistics expert, emphasizes:

The key to successful importation is understanding regulatory requirements and preparing all necessary documents in advance. This saves time and avoids complications.

How to find suppliers in Thailand?

Discover now how to find your Thai suppliers.

Trade fairs

Attending trade fairs in Thailand is one of the most effective ways to find reliable suppliers. 

Events like the "Bangkok International Trade & Exhibition Centre" (BITEC) and the "Thailand International Furniture Fair" (TIFF) offer an excellent opportunity to meet potential suppliers, see their products in person, and discuss business terms.

Online Platforms

Using online B2B platforms such as Alibaba, Global Sources, and can also help you find suppliers. These platforms allow you to search for suppliers by product category, read reviews, and contact companies directly. 

Verify certifications and reviews to evaluate the reliability of suppliers.

On-site visits

Nothing replaces an on-site visit to assess production capacity and product quality. Plan factory visits to see the manufacturing processes for yourself and establish a trust relationship with suppliers. 

This also allows you to negotiate directly and resolve any potential issues before placing an order.

Our sourcing services in Thailand

Take advantage of our sourcing services in Thailand to find reliable and quality suppliers. We accompany you through all the steps, from research to negotiation. 

By following these practical tips and using the available resources, you will increase your chances of finding reliable and quality Thai suppliers, essential for the success of your imports.

How much does import cost?

With detailed examples and expert advice, you will be better equipped to anticipate your expenses and avoid unpleasant surprises. This section guides you through the various components of import costs, including customs duties, taxes, transport costs, and insurance.

Customs duties

Customs duties are one of the first expenses to consider. They are calculated based on the customs value of the goods, usually based on the sale price, transport cost, and insurance.

Pour connaître les taux de droits de douane, consultez le tarif douanier de votre pays ou utilisez des outils en ligne comme la base de données TARIC pour l’Union européenne.


In addition to customs duties, imports are subject to VAT (Value Added Tax) and possibly other local taxes. VAT is typically calculated on the total value of the goods, including customs and transport costs.

Transport costs

Transport costs vary depending on the chosen mode of transport (maritime, air, land), the volume and weight of the goods, and the distance to be covered. International transport companies often provide detailed quotes based on these factors.


Goods insurance is essential to protect your investment against the risks of damage or loss during transport. The cost of insurance depends on the value of the goods and the level of coverage chosen.

Detailed examples

To illustrate the calculation of import costs, let's take the following example:

  • Value of goods: €10,000
  • Transport fees: €1,500
  • Insurance: €200

If the applicable duty rate is 5%, the customs duties will be

10 000 € * 0.05 = 500 €.

The total cost before VAT would be:

Value of goods + Transport costs + Insurance + Customs duties = €10,000 + €1,500 + €200 + €500 = €12,200

If the VAT rate is 20%, VAT will be calculated on this total amount:

VAT = €12,200 * 0.20 = €2,440

The total import cost would then be:

Total cost before VAT + VAT = €12,200 + €2,440 = €14,640

By mastering the calculation of import costs, you can plan your budget more effectively and ensure the profitability of your international business operations.

Customs regulations and compliance

Navigating customs regulations is essential to ensure a smooth import from Thailand. This section details the specific requirements for safety and quality, as well as the standards to comply with to be in line with legislation. 

You will also find information on our customs services to assist you in these procedures.

Safety and quality standards

Importing products from Thailand requires compliance with several safety and quality standards. Here are the main ones to consider:

  • CE standards : Products must comply with European safety, health, and environmental protection standards. Ensure that products bear the CE marking, indicating their compliance.
  • Sanitary and phytosanitary regulations : For food and agricultural products, it is crucial to follow the sanitary and phytosanitary standards established by the European Union.
  • Product-specific standards : Certain products, such as toys or electrical appliances, must meet specific standards detailed by European legislation.

Our customs service

Simplify your customs procedures with our specialized services. We help you navigate the complex regulations to ensure the compliance of your imports.

Jacques Dubois, an international trade expert, asserts:

Customs compliance is crucial to avoid delays and penalties. Consulting experts can greatly facilitate the process.

Prohibited goods for export in Thailand

Thailand prohibits the export of certain products for environmental and cultural protection reasons. Here are some examples:

  • Antiques and art objects : Art objects and antiques, particularly statues and religious objects, are often subject to strict restrictions.
  • Specific agricultural products : Certain agricultural products may be prohibited to protect local resources.
  • Protected fauna and flora : The export of certain species of protected plants and animals is prohibited.

Tax refund in Thailand

The tax refund in Thailand allows tourists to recover VAT on purchases made in the country. Here's how to proceed:

  1. Purchase in participating stores : Look for the "VAT Refund for Tourists" logo and request a tax refund form at the time of purchase.
  2. Validation at the airport : Present your forms, receipts, and goods at the tax refund offices at the airport before leaving the country.
  3. Refund : The refund can be made in cash or by bank transfer.

Jean-Paul Martin, an experienced importer, shares his experience:

Using the tax refund in Thailand allowed me to significantly reduce my costs. It's an interesting option for regular buyers.

By following these guidelines and relying on specialized services, you can efficiently navigate customs regulations and ensure the compliance of your imports from Thailand.

Enhance your knowledge of Thailand freight forwarding

By reading this article, you have achieved a comprehensive understanding of the steps necessary to successfully import products from Thailand.

From competitive advantages to administrative procedures, through supplier selection and customs regulations, you are now better prepared to take advantage of the opportunities offered by the Thai market.

For more information and answers to all your questions about importing from Thailand, check out our FAQ on Thailand.

By exploring these resources, you will be better equipped to navigate the complexities of international trade and maximize your chances of success.


Worldgistic is the number one international freight forwarder in Southeast Asia and Europe. With over 15 years of experience and a team of qualified experts, choose Worldgistic!

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